Eric Sain

Copywriter / Content-Editor / Blogger // ericsain@gmail.com

About

As a former professional poker player & globetrotter, I've turned my attention towards my love of writing. I have a passion for puns, alliteration, and gaming that shines through in the tone of my work. I enjoy one-on-one interviews, telling entertaining stories, and creating compelling marketing copy for the purpose of customer retention and acquisition.

Resume

Education

BS, Communications with a minor in English

Old Dominion University

Studied Communications with a focus on creative writing.

2007 - 2011
Graduated

Saint Joseph's University

Studied Business Management.

2006 - 2007
Transferred From

Resume

Copywriter/Content-Editor/Blogger/Marketing

Ultimate Gaming

Very fast-paced and quickly changing work environment that required flexibility and on-the-spot decision making.

Worked closely on a daily basis with the Creative Director, SEO, and Customer Retention Manager on both Poker and Casino properties.

Built promotional, transactional, welcome and reactivation stream emails for both Casino and Poker databases in NJ and the Poker database in NV; this included HTML layout. Segmented emails to target specific player types to improve open and click through rates.

Created and edited copy for in-client banners, mailers, as well as print advertisements featured in Bluff, Card Player, and All In magazines.

Created engaging blog posts based on player interviews that explored their life in the poker world. Total Page Views for 2014: over 5,000 (Goals for page value not implemented at publication time).

Created witty and humorous general content on Ultimate Poker blog. Total Page Views for 2014: ~2,500 with page value of 12% above site average.

2013 - 2014
Las Vegas, NV

Professional Poker Player

Self-Employed

Traveled the world playing poker professionally after graduating from college. Exercised critical thinking and risk management skills in a fast-paced, highly volatile business environment that required the ability to multitask and analyze the situational and ever changing data presented to me. Experienced and immersed myself in new and different cultures. Made lasting friendships and bonds.

Byron Bay, Australia:
February 2012 - March 2012.

Melbourne, Australia: -- March 2012.

Bangkok and Phuket, Thailand:
April 2012 - May 2012.

Jaco, Costa Rica:
August 2012 - December 2012.

Rosarito, Mexico:
January 2013 - March 2013.

2008 - 2013
PokerStars / Full Tilt

College Exam Prep Tutor

Huntington Learning Center

Tutored students on SAT and ACT college entry exams in essay formatting, comprehension, and writing. Helped students raise score levels on average 200 — 300 points. Provided necessary academic skills for college level work.

2011 - 2012
Henderson, NV

Skills

Content
Writing

Created engaging and entertaining content with a splash of wit.

Customer
Acquisition

Created engaging copy to pull in new clientele. Increased conversions by 20%.

Customer
Retention

Worked closely with the Customer Retention Manager to create copy with direction of retaining existing customers.

Marketing

Collaborated closely with the Creative Director and CMO to create compelling copy for marketing campaigns.

Wordpress

Worked inside Wordpress creating pages for promotional and blog related posts.

HTML

Built promotional pages/emails & transactional emails working inside of HTML and Basic knowledge of CSS.

Samples

The Nicest Hitman You'll Ever Meet

Standing at 6’0, weighing in at 170lbs, with a record of 20 wins and 7 losses, Kampmann fights as a welterweight in the UFC and is the nicest tough guy to walk the planet.

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The Big 10

10 tournaments for $10, guaranteeing 10 tickets to the intense $150,000 Guaranteed Red Rock Challenge Main Event, on top of tens of thousands in 10-talizing cash and prizes.

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Digital Marquee

The digital marquee's needed fresh new marketing to announce that online poker is now 100% legal to play in Nevada. These still run on the digital marquees at Stations Casinos properties.

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Run It UP

Run It UP Season 2

Over the course of an almost year-long first season, Jason’s unique blend of high-level play and entertainment has drawn the attention of poker fans worldwide. He's back and ready to continue to Run It UP with season 2.

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STAR TREK Against All Odds

STAR TREK Against All Odds Email

Captain's log, stardate: August 27th, 2014. Our destination is STAR TREK Against All Odds at Ultimate Casino.

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